Just like skin, vaginal tissue relies on collagen for its support. With the normal aging process or physical stresses from childbearing, the tissue can become stretched and weakened. The result is a feeling of vaginal looseness called laxity, the side effects of which can be diminished physical sensation during intercourse and urinary incontinence.


Urinary incontinence, or loss of bladder control, is a frustrating problem for millions of Americans. Never knowing when and where you might have an accident can affect everything from work to exercise to your social life. It happens to both men and women, but it’s more common in women. Studies show that at least half of older women may have some form of incontinence.

The main symptom is peeing unexpectedly, but there are different types of incontinence. If you leak a bit when you laugh, cough, sneeze, jog, or lift something heavy, you may have stress incontinence. This is the most common bladder control problem in younger women.

Stress incontinence happens when the muscles and tissues around the opening of the bladder get weak. When there’s more pressure against the bladder and this opening doesn’t stay closed, leakage happens. Pressure from coughing or laughing may be all it takes for you to leak. There are a few reasons why these muscles can lose strength: They may be stretched by weight gain, a sports injury, or pregnancies and vaginal childbirths.


It is extremely common to experience changes in vaginal tissue with age or after childbirth, which can lead to:

  • Air passing from the vagina
  • Decreased sensation during intimacy
  • Less satisfaction from intercourse
  • Increased self-consciousness

Millions of women suffer with vaginal laxity. In fact, 88% of doctors surveyed said vaginal laxity is the number 1 physical change occurring post vaginal delivery. Vaginal laxity often goes un-reported by their patients, and therefore untreated. 83% of doctors surveyed said vaginal laxity was underreported by their patients.

Consequently, vaginal laxity can have a profound effect on a woman’s overall health and well-being


The Geneveve treatment was specifically designed to help the millions of women who would otherwise silently accept vaginal laxity and the associated conditions. Viveve works at a cellular level to rebuild and restore collagen within the vaginal tissue – without surgery and without disrupting the surface tissue. During one 30-minute office visit, the Geneveve treatment delivers patented, dual-mode deep heating and surface cooling to stimulate the body’s own natural regenerative processes.


vivive deviceThe Viveve treatment is a respectful, comfortable, 30-minute, single-session, in-office treatment that does not require local or topical numbing medication. At the beginning of the procedure, the practitioner inserts a treatment tip (the size of a thumb) just inside the vaginal opening. This tip is circumferentially rotated around the opening of the vagina delivering just the right delivery of alternating pulses of heating and cooling. The vaginal tissue reacts to the heat by replenishing new youthful, cushioning collagen within the tissue. Everyone’s baseline level of laxity and natural response mechanisms vary but results typically peak at about 90 days and are still evident at 12 months.


Viveve is a unique treatment that generates healthy collagen and a renewed feeling of fitness. The dualmode Viveve treatment cools and protects the surface while heating deeper tissue. Because Viveve uses tiny pulses of gentle energy, the right amount of heat – for the right amount of time – is delivered to reinvigorate tissue.
Enjoying a morning lie-in


The Viveve treatment is both safe and effective. With just one comfortable 30-minute treatment we’ll get you back to your regular activities immediately and on your way to feeling even more sensational.

Most women know about highly invasive surgical procedures, which are expensive, can have long and extremely painful recovery times and carry significant risk. Now there is a discreet way to safely and effectively renew satisfaction – with the Viveve treatment.


Viveve is a comfortable 30-minute treatment performed in your doctor’s office. During the visit, a small treatment tip, about the size of your thumb, is inserted just inside the vaginal opening. The tip is rotated while it alternately cools the surface and heats the soft tissue beneath. With Viveve the surface vaginal tissue is not injured, so you can immediately get back to your normal activities – including intimacy!

Renew YOU!
Viveve regenerates healthy, new collagen and a renewed feeling of fitness.

Your body responds to the Viveve treatment by generating stronger collagen, more resilient cushioning in the vaginal opening. Women typically begin to feel the results at about 30 days and the full effect at about 90 days. Depending on how you respond, your doctor may recommend a touch up treatment every year or as you see fit.

how it works

Women all over the world (and their partners too) agree the Viveve vaginal rejuvenation treatment works. You too can enjoy the benefits! Ask your doctor about Viveve today.


Viveve was QUICK & PAINLESS. Starting a few days later, my husband and I noticed a BIG difference that is still there months later. So glad I treated myself to Viveve!

VIVEVE Frequently Asked Questions:

Q. What is The VIVIVE Vaginal Rejuvenation treatment?

A. Viveve is the breakthrough treatment used to improve women’s lives (and the lives of their significant other) through intimate wellness.

Q. What are the benefits to the Viveve treatment?

A. Viveve uses RF technology with integrated contact cooling to safely and effective treat the conditions of vaginal rejuvenation that include (Pain, Lubrication, Sexual Function, Arousal, Orgasm, Desire, Urinary Incontinence, & Overactive bladder (frequency). The treatment is clinically-proven to: Improve vaginal laxity (looseness or overstretched vaginal wall) Increase vaginal lubrication and reduce painful intercourse Improve stress or urge incontinence, bladder leakage or frequency Increase vaginal sensitivity for improved intimacy Increase quality and intensity of climax

Q. Is my Vagina really aging and do I need Vaginal Rejuvenation?

A. Yes, like all body tissues. Aging in the vagina can lead to many problems for women that can disrupt their daily lives and their intimate relationships. Signs of aging can be dryness, bladder leakage, or stress urinary incontinence, vaginal atrophy, pain during intercourse, decreased climax, laxity or looseness from an overstretched vaginal wall, tears or a thinner wall in general.

Q. What is the technology in the VIVEVE?

A. The Viveve treatment uses clinically-proven cryogen-cooled monopolar radiofrequency (CMRF) to uniformly deliver gentle volumetric heating while cooling delicate surface tissue. This unique technology stimulates the body’s natural rejuvenation process to give soft tissue in the vagina a more youthful tone and resiliency.

Q: Is the VIVEVE procedure safe?

A: Viveve is clinically proven to be both safe and effective. With just one gentle 30-minute treatment, you’ll be back to regular activities after the procedure and start to feel results.

Q. What makes the VIVEVE procedure unique?

A. The Viveve holds all the patents on this RF technology and is global leader for these breakthrough treatments, which is finally here in the US. It also reaches deeper than other technologies on the market.

Q. Why should I Get VIVEVE vs. other RF treatments? (Thermiva, etc)

A. The Viveve is just a single Treatment vs multiple in a series of other technologies. It is also safe, comfortable (no pain), and energy is driven deeper for longer sustainable results. Proven clinical studies substantiate its results, and has a 98% satisfaction rate.

Q. Why Get VIVEVE vs. C02 (Diva, Femillift, Mona Lisa, etc)

A. The Viveve is a single treatment vs multiple series needed with other devices on the market. the energy goes deeper than anything out there to drive deeper for longer sustainable results. Viveve is safe, has no pain, and leads with tightening over other devices. Results can be seen very quickly after treatments, versus other devices take time to rebuild the resurfaced tissue.

Q. How long is the Viveve treatment?

A. The Viveve treatment only takes approximately 30 minutes to complete in our office.

Q. Is the procedure painful?

A. Most women experience a sensation of heating and cooling during the treatment, but usually no pain or discomfort.

Q. Are there any side effects during or after the treatment?

A. Most women don’t experience any side effects during or after the treatment.

Q. Can I go back to work right after the treatment?

A. Yes. In most cases, you can return to normal activity immediately following your treatment.

Q. How long should I wait to have vaginal intercourse after the treatment?

A. We recommend that you wait 48 hours after your treatment before having vaginal penetration. This allows the treated tissue to begin recovery and start the collagen restoration process.

Q. How many applications of the Viveve do I need to see results?

A. Only 1 treatment. Unlike other medical devices delivering radio frequency pulses to improve vaginal collagen and elastin, the more advanced and effective Viveve treatment takes only one 30 minute treatment in our office.

Q. How soon will I see improvement after the treatment?

A: Most women feel improvement within a few weeks, with noticeable improvement in sensitivity, tightness, reduction or elimination of stress incontinence within 6 to 9 weeks.

Q. How long does the treatment last?

A. The treatment is designed to last a year and for some women, lasts longer.

Q. How much does the treatment cost?

A. The Viveve treatment is $3000 or less if you are a part of our membership program, and can be paid via credit card prior to the procedure. Our office accepts most major credit cards. We also offer financing to help you make low monthly payments.

Q. Does health insurance cover the Viveve treatment?

A. In most cases, insurance does not cover a procedure like the Viveve treatment. The procedure is considered an aesthetic treatment by insurance companies and typically does not fall under the category of “medically necessary.”

Q. How do I learn more or set up a consultation about this treatment?

A. Call us at 415.362.4754 to set up a consultation about the Viveve treatment and to see if it’s right for you.