
Margaret Mitchell
CEO and Co-Founder
Margaret Mitchell is a nationally renowned practice management consultant specializing in developing and managing aesthetic and cosmetic practices. For over 30 years, Margaret has been dedicating her passion to bringing much-needed industry leadership to the medical spa and cosmetic services field.
Margaret began working with Dr. Bitter in 1996, transforming his medical practice from general dermatology to cosmetic, and developed the marketing that introduced the PhotoFacial procedure. Together, in 1998, Margaret and Dr. Bitter conceptualized and opened the first medical spa of its kind in the country, Epi Center MedSpa, to provide a spa-like experience to those having cosmetic treatments.
In 2008, Margaret went a step further and re-opened Epi Center MedSpa as the first LEED-certified MedSpa in the nation, receiving a proclamation from the former Mayor of San Francisco, Lt. Governor Gavin Newsom. The MedSpa also follows the responsible environmental principles established by William McDonough, American designer, advisor, author, thought leader, and co-author of Cradle to Cradle: Remaking the Way We Make Things. To give back to the community, Margaret also implemented the Centered On You Program through Epi Center MedSpa to support local charities and non-profit organizations in the Bay Area.
Margaret’s concept leads the way in providing the ideal experience along with optimal treatment results. She offers guests of the spa, and the medical practice personalized and comprehensive skin rejuvenation plans, encouraging those to ask questions and educating them how to optimize their results.
In addition to Epi Center MedSpa, Margaret is the President of Aesthetic Marketing Concepts, LLC, a medical marketing and advertising firm, which she founded and opened in 1994.
She is a member of the San Francisco Ballet Auxiliary and Vistage International CEO Group and is currently enrolled in the Stanford School of Business. Margaret had a 16-year career as an adjudicator and competitive ballroom dancer specializing in International Latin and American Smooth, ranking 5th in the country.