Margaret Mitchell

CEO and Co-Founder

Margaret Mitchell is a highly esteemed practice management consultant renowned for her expertise in nurturing and overseeing aesthetic and cosmetic practices. With a career spanning over 30 years, Margaret has dedicated herself to providing essential leadership within the medical spa and cosmetic services industry, driven by her unwavering passion for excellence.

In 1996, Margaret embarked on a transformative journey alongside Dr. Bitter, reshaping his medical practice from general dermatology to a specialized cosmetic hub. Together, they pioneered the marketing strategies that introduced the groundbreaking PhotoFacial procedure, marking a significant milestone in the field of cosmetic dermatology. Their collaborative efforts culminated in the establishment of Epi Center MedSpa in 1998, the first of its kind in the country, offering a unique spa-like ambiance for individuals undergoing cosmetic treatments.

A trailblazer in environmental sustainability, Margaret elevated Epi Center MedSpa to become the nation’s first LEED-certified MedSpa in 2008, garnering recognition from prominent figures such as former San Francisco Mayor Gavin Newsom. Embracing responsible environmental practices advocated by renowned designer William McDonough, Margaret’s commitment to eco-conscious initiatives sets a commendable standard in the industry. Through the Centered On You Program at Epi Center MedSpa, Margaret actively contributes to supporting local charities and non-profit organizations in the Bay Area, embodying her dedication to community welfare.

Margaret’s visionary approach emphasizes delivering an unparalleled experience coupled with exceptional treatment outcomes. She offers guests at the spa and medical practice personalized and comprehensive skin rejuvenation plans, fostering an environment of curiosity and education to empower individuals in optimizing their results.

Beyond her role at Epi Center MedSpa, Margaret serves as the President of Aesthetic Marketing Concepts, LLC, a distinguished medical marketing and advertising firm that she founded in 1994. Deeply engaged in her community, Margaret is an active member of the San Francisco Ballet Auxiliary and the Vistage International CEO Group, while also pursuing further education at the prestigious Stanford School of Business. Notably, Margaret’s diverse talents extend to a successful 16-year career as an adjudicator and competitive ballroom dancer specializing in International Latin and American Smooth disciplines, achieving a remarkable 5th place ranking nationally. Margaret Mitchell’s multifaceted achievements underscore her exceptional leadership and unwavering commitment to innovation and excellence in the field of aesthetic and cosmetic practices.


Epi Center MedSpa
450 Sutter St # 800
San Francisco, CA 94108

(415) 362-4754


Mon-Sat: 10:00AM – 6:30PM
Sun: Closed